100+ calls daily asking if reports are ready. Reception staff check the system repeatedly. Same conversation over and over. Can't focus on patients who are actually at the lab.
Fasting Test Failures
Patient arrives for lipid profile after eating breakfast. Test can't be done. Wasted trip for patient, lost revenue for you. Nobody reminded them to fast overnight.
Home Collection Chaos
Phlebotomist David reaches for home sample collection. Patient not ready. "Come back in 30 minutes." Route planning destroyed. 2 hours wasted per incident.
Report Delivery Delays
Report is ready but patient doesn't know. They call repeatedly or visit unnecessarily. Doctor can't proceed with treatment. Patient goes to competitor next time.
Health Packages Undersold
You have comprehensive health packages but patients only book single tests. No one knows about your Rs.1,999 full body checkup. Revenue left on the table.
Annual Checkup Lapse
Patient did full body checkup last year. This year? Nothing. No reminder, no follow-up. They book with competitor who sent a WhatsApp campaign.
Solutions
10 Ways WhatsApp Automation Grows Your Lab Business
Handle more patients, deliver reports instantly, and automate follow-ups
1
24/7 Test Booking Journey
JourneyStarter+ $29
Let patients book tests anytime—choose test type, select time slot, pick lab visit or home collection, get instant confirmation.
Hi, I want to book a blood test
Welcome to LifeCare Diagnostics!
I'll help you book your test.
WHAT TEST DO YOU NEED?
☰ Select Option
1. I have a prescription
2. I know which test
3. Health checkup package
4. Need help choosing
2
POPULAR TESTS:
☰ Select Test
A. CBC - Rs.299
B. Lipid Profile - Rs.499
C. Thyroid - Rs.599
D. HbA1c - Rs.449
E. Vitamin D - Rs.899
F. Liver Function - Rs.599
Or type the test name!
Lipid Profile
LIPID PROFILE - Rs.499
Test includes:
- Total Cholesterol
- LDL, HDL, VLDL
- Triglycerides
IMPORTANT: 10-12 hours fasting required
Sample: Blood (3ml)
Report: Same day by 6 PM
WHERE WOULD YOU LIKE TO GIVE SAMPLE?
🏥 Visit Lab
AVAILABLE SLOTS - TOMORROW
☰ Morning (Fasting)
1. 7:00 AM
2. 7:30 AM
3. 8:00 AM
4. 8:30 AM
☰ Evening
5. 5:00 PM
6. 5:30 PM
2
BOOKING CONFIRMED!
Test: Lipid Profile
Date: Dec 13, 2024
Time: 7:30 AM
Type: Lab Visit
Amount: Rs.499
FASTING INSTRUCTIONS:
- No food after 9 PM tonight
- Water is allowed
- Take regular medicines
- Avoid alcohol 24 hours
LAB ADDRESS:
LifeCare Diagnostics
123, 5th Block, Manhattan
(Opposite Forum Mall)
We'll send reminders tonight and tomorrow morning!
Your booking ID: LC-2024-1234
Just now
JOURNEY: Test Booking
TRIGGER: "book", "test", "appointment", "checkup"
STEP 1: Ask test selection method (prescription/name/package/help)
STEP 2: Show relevant test options with prices
STEP 3: Display test details + fasting requirements
STEP 4: Ask lab visit or home collection
STEP 5: Show available time slots
STEP 6: Confirm booking with all details
STEP 7: Send fasting/preparation instructions
STEP 8: Add to "Booked" pipeline stage
How it works: 24/7 availability captures after-hours bookings. Clear test pricing prevents surprises. Fasting instructions upfront prevent failed tests. Immediate confirmation includes everything needed. Patients book in 2 minutes without calling.
Workflow tip: Track which tests get booked most and feature them first in your test menu.
2
Fasting Test Reminders
SequenceStarter+ $29
Send preparation instructions night before and morning of appointment—ensure patients arrive properly fasted and prepared.
REMINDER: TEST TOMORROW!
Hi Michael! Your Lipid Profile test is tomorrow at 7:30 AM.
PREPARATION CHECKLIST:
Tonight:
✓ Last meal by 9 PM
✓ No alcohol
✓ Take regular medicines with water
Tomorrow Morning:
✓ No breakfast (fasting required)
✓ Water is okay
✓ Wear loose sleeves for easy blood draw
BRING WITH YOU:
- This booking ID: LC-2024-1234
- Doctor's prescription (if any)
- Previous reports for comparison
LOCATION:
LifeCare Diagnostics
123, 5th Block, Manhattan
Google Maps: [link]
GOOD MORNING!
Hi Michael! Quick reminder - your test is in 1 hour at 7:30 AM.
FINAL CHECKLIST:
✓ Still fasting? Perfect!
✓ Stay hydrated (water only)
✓ Leave now to avoid traffic
See you soon at LifeCare Diagnostics!
Address: 123, 5th Block, Manhattan
(Opposite Forum Mall)
Night before & morning of
SEQUENCE: Test Reminders
TRIGGER: Test booked
DAY BEFORE (8 PM): Send preparation + fasting instructions
MORNING OF (6:30 AM): Send final reminder + location
1 HOUR BEFORE: Send "leaving now?" reminder
IF NO CONFIRMATION: Staff notified of possible no-show
How it works: Night-before reminder allows proper preparation. Morning reminder prevents no-shows (80% reduction). Fasting instructions prevent test failures. Confirmation request helps manage slots. Lab Manager Emma sees who confirmed and who's at risk of missing.
Workflow tip: For non-fasting tests, simplify the reminder to just time and location.
3
Home Collection Coordination
SequencePro $99
Coordinate home sample collection—confirm address, send phlebotomist ETA, arrival alert, collection confirmation.
HOME COLLECTION CONFIRMED!
Hi Emma! Your home collection is scheduled:
Date: Dec 13, 2024
Time Window: 7:00 - 7:30 AM
Tests: Lipid Profile + Thyroid
Amount: Rs.1,198 (incl. Rs.100 collection)
FASTING REQUIRED:
- No food after 9 PM tonight
- Water is allowed
YOUR ADDRESS:
Flat 402, Green Park Apartments
Manhattan 5th Block
New York - 560095
YES
Perfect! We'll send updates tomorrow morning.
PHLEBOTOMIST ON THE WAY!
Hi Emma! David from LifeCare is on the way to your home.
ETA: 15-20 minutes
Vehicle: White Honda Activa
Contact: 98765-43210
PLEASE ENSURE:
✓ You're still fasting
✓ ID proof ready
✓ Payment ready (Cash/Apple Pay)
David will call when he reaches your building!
SAMPLE COLLECTED SUCCESSFULLY!
Thank you Emma! Your samples have been collected.
Sample ID: LC-2024-1234
Tests: Lipid Profile, Thyroid Profile
Amount Paid: Rs.1,198
REPORT TIMELINE:
- Lipid Profile: Today by 6 PM
- Thyroid Profile: Tomorrow by 12 PM
We'll send reports on WhatsApp as they're ready!
Collection day sequence
SEQUENCE: Home Collection
TRIGGER: Home collection booked
DAY BEFORE (8 PM): Confirm address + fasting instructions
MORNING OF: Phlebotomist assigned to route
30 MIN BEFORE: Send ETA + phlebotomist details
ON ARRIVAL: Phlebotomist calls patient
AFTER COLLECTION: Send sample ID + report timeline
THEN: Move to "Collected" pipeline stage
How it works: Address confirmation prevents wrong visits. Real-time ETA reduces "when will you come?" calls. Contact details allow direct coordination. Immediate collection confirmation with sample ID for tracking. Phlebotomist David completes 12+ collections daily vs 6-8 before automation.
Workflow tip: Route phlebotomists by area to minimize travel time between collections.
4
Instant Report Delivery
RuleStarter+ $29
Send reports on WhatsApp the moment they're ready—PDF link with key findings preview, eliminates "is it ready?" calls.
YOUR REPORT IS READY!
Hi Michael! Your test results are ready.
Test: Lipid Profile
Sample Date: Dec 13, 2024
Report ID: LC-2024-1234
KEY RESULTS:
- Total Cholesterol: 195 mg/dL ✓ Normal
- LDL: 120 mg/dL ⚠️ Borderline
- HDL: 48 mg/dL ⚠️ Low
- Triglycerides: 145 mg/dL ✓ Normal
DOWNLOAD FULL REPORT:
[PDF Link - Valid for 30 days]
Please share this report with your doctor for interpretation.
NEED A DOCTOR CONSULTATION?
Report ready
TRIGGER: Report status changed to "Ready"
ACTION: Send report notification with key findings
THEN: Send PDF download link
THEN: Tag contact "Report Delivered"
THEN: Set 2-hour follow-up for feedback request
IF ABNORMAL VALUES: Suggest doctor consultation
How it works: Instant delivery eliminates "is it ready?" calls completely (100+ calls/day reduced to zero). Key results preview for quick glance. PDF link valid 30 days for sharing with doctors. Doctor referral captures additional business. Reception staff can focus on in-person patients.
Workflow tip: For imaging reports (X-ray, ultrasound), include radiologist's finding summary in the message.
5
Lab Info Auto-Replies
RuleStarter+ $29
Automatically answer frequently asked questions about timings, test prices, preparation requirements, home collection areas.
What are your timings?
LIFECARE DIAGNOSTICS
LAB HOURS:
Mon-Sat: 7:00 AM - 8:00 PM
Sunday: 7:00 AM - 1:00 PM
HOME COLLECTION:
Areas: 10 km radius from Manhattan
Timing: 6:30 AM - 10:00 AM
Charges: Rs.100 (FREE above $100)
POPULAR TEST PRICES:
- Complete Blood Count: Rs.299
- Lipid Profile: Rs.499
- Thyroid (T3, T4, TSH): Rs.599
- HbA1c: Rs.449
- Vitamin D: Rs.899
- Liver Function: Rs.599
LOCATION:
123, 5th Block, Manhattan
(Opposite Forum Mall)
Google Maps: [link]
Just now
TRIGGER: Message contains "timing" or "hours" or "open"
ACTION: Send lab hours + location
---
TRIGGER: Message contains "price" or "cost" or "rate"
ACTION: Send popular test prices
---
TRIGGER: Message contains "home" or "collection" or "pickup"
ACTION: Send home collection info + areas covered
---
TRIGGER: Message contains "fasting" or "preparation"
ACTION: Send test preparation guidelines
How it works: Instant answers to 80% of common questions. Popular test pricing covers most inquiries. Home collection info promotes higher-value service. Clear call-to-action (BOOK, PACKAGES) captures intent. Staff never types the same info repeatedly.
Workflow tip: Track which keywords trigger most often to identify what information patients need most.
6
Health Package Campaigns
CampaignPro $99
Promote comprehensive health packages—better value for patients, higher average order value for you.
HEALTH CHECKUP PACKAGES 2024
Hi! Prevention is better than cure 💚
BASIC HEALTH - Rs.999
(Individual tests worth Rs.1,800)
✓ Complete Blood Count
✓ Blood Sugar (Fasting + PP)
✓ Lipid Profile
✓ Kidney Function Test
✓ Liver Function Test
✓ Urine Routine
COMPREHENSIVE - Rs.2,499
(Individual tests worth £360)
✓ All Basic tests PLUS
✓ Thyroid Profile (T3, T4, TSH)
✓ HbA1c
✓ Vitamin D, Vitamin B12
✓ ECG
✓ FREE Doctor Consultation
EXECUTIVE - Rs.4,999
(Individual tests worth Rs.9,000)
✓ All Comprehensive tests PLUS
✓ Chest X-Ray
✓ Ultrasound Abdomen
✓ Cardiac Risk Markers
✓ Detailed Diet Consultation
THIS WEEK SPECIAL:
Book any package = FREE home collection!
Campaign
CAMPAIGN: Health Package Promotion
TARGET: All contacts who haven't tested in 6+ months
MESSAGE: Show 3 package tiers with value comparison
TIMING: 1st of every month at 10 AM
FOLLOW-UP: Day 3 to non-responders with limited-time bonus
THEN: Track conversion rate by package tier
How it works: Value comparison shows clear savings (£360 tests for Rs.2,499). Tiered packages suit different budgets. Test details show comprehensive coverage. Time-limited bonus (free home collection) drives urgency. Average order value increases 3x when patients choose packages vs single tests.
Workflow tip: Segment by age—youth packages focus on lifestyle tests, senior packages include cardiac and bone health.
7
Annual Checkup Reminders
CampaignPro $99
Remind patients when their annual checkup is due—capture recurring preventive care revenue automatically.
TIME FOR YOUR ANNUAL CHECKUP!
Hi Emma! It's been a year since your last health checkup at LifeCare.
YOUR LAST CHECKUP:
Date: Dec 15, 2023
Package: Comprehensive Health Checkup
WHY ANNUAL CHECKUPS MATTER:
✓ Catch health issues early
✓ Track health trends over time
✓ Compare with last year's results
✓ Adjust lifestyle/medication if needed
LOYALTY OFFER FOR YOU:
Same package at last year's price!
Comprehensive: Rs.2,499 (vs current Rs.2,999)
BONUS: FREE Vitamin D test (worth Rs.899)!
Your health is an investment, not an expense.
Offer valid for 7 days.
1 year after last checkup
CAMPAIGN: Annual Checkup Anniversary
TARGET: Contacts tagged "comprehensive-checkup"
TIMING: 365 days after last checkup date
MESSAGE: Remind + loyalty pricing + bonus test
DAY 7: Follow-up reminder if not booked
DAY 14: Final reminder with expiring offer
THEN: Track annual checkup retention rate
How it works: Anniversary reminder is perfectly timed. Reference to last checkup personalizes message. Loyalty pricing rewards return customers. Bonus test sweetens the deal. 45% of patients book within 14 days of reminder. Without automation, 80% of annual checkups are lost to competitors.
Workflow tip: Include a summary of their previous year's key results to show health tracking value.
8
Diabetic Monitoring Reminders
CampaignBusiness $470
Automatically remind diabetic patients about their quarterly HbA1c monitoring—keep chronic condition patients coming back.
HbA1c TEST DUE!
Hi Michael! As someone managing diabetes, regular HbA1c monitoring is crucial.
YOUR LAST HbA1c:
Date: Sep 12, 2024
Result: 7.2% (Target: <7%)
It's been 3 months—time to check again!
WHY EVERY 3 MONTHS?
✓ Shows 3-month average blood sugar
✓ Helps doctor adjust medication
✓ Tracks your diabetes control
✓ Prevents complications
DIABETES MONITORING PANEL:
Rs.999 (Save Rs.550!)
Includes:
✓ HbA1c - Rs.449
✓ Fasting Blood Sugar - FREE
✓ Kidney Function Test - Rs.399
✓ Lipid Profile - Rs.499
Regular price: Rs.1,547
Your price: Rs.999
Managing diabetes well = Living well 💪
Every 3 months
CAMPAIGN: Diabetic Quarterly Monitoring
TARGET: Contacts tagged "diabetic"
TIMING: 90 days after last HbA1c test
MESSAGE: Previous result + monitoring panel offer
INCLUDE: Why 3-month intervals matter
FOLLOW-UP: Day 7 if not booked
TRACK: Diabetic patient adherence rate
How it works: Condition-specific messaging is highly relevant. Previous result reference personalizes. Medical rationale builds trust. Panel pricing increases average order value. Similar campaigns work for thyroid patients (6-month checks) and cardiac patients (cholesterol monitoring). Creates predictable recurring revenue.
Workflow tip: Tag patients by condition during their first test booking to enable automated follow-up campaigns.
9
Doctor Referral Updates
RulePro $99
Keep referring doctors updated on their patients' test reports—strengthen B2B relationships and get more referrals.
PATIENT REPORT READY
Dear Dr. Joshuas,
The test report for your patient is ready:
PATIENT: Michael Kumar
Test: Lipid Profile
Sample Date: Dec 13, 2024
Report ID: LC-2024-1234
KEY FINDINGS:
- Total Cholesterol: 245 mg/dL (High)
- LDL: 165 mg/dL (High)
- HDL: 38 mg/dL (Low)
- Triglycerides: 210 mg/dL (High)
DOWNLOAD FULL REPORT:
[Secure PDF Link]
Patient has been notified and advised to consult you for treatment plan.
Thank you for trusting LifeCare Diagnostics.
Best regards,
Dr. Mehta, Lab Director
LifeCare Diagnostics
Report ready
TRIGGER: Report ready + contact tagged "Dr-referred"
ACTION: Extract referring doctor contact from patient record
THEN: Send professional report summary to doctor
INCLUDE: Patient name, test, key findings, PDF link
THEN: Log doctor notification in system
MONTHLY: Send doctor summary of all patients referred
How it works: Proactive doctor updates show professionalism. Key findings save doctor's time reviewing full report. Secure link for complete documentation. Monthly referral summaries keep you top-of-mind. Doctors refer 40% more patients when they get automated updates vs no communication.
Workflow tip: Send doctors a monthly summary: "Dr. Joshuas, you referred 23 patients this month. Thank you for trusting us!"
10
Feedback & Review Collection
SequenceStarter+ $29
Collect feedback after report delivery—happy patients directed to Google reviews, unhappy ones to private resolution.
HOW WAS YOUR EXPERIENCE?
Hi Emma! Hope your test experience was smooth.
Quick feedback on your visit?
☰ Rate Your Experience
⭐⭐⭐⭐⭐ Excellent - Will recommend!
⭐⭐⭐⭐ Good experience
⭐⭐⭐ Average
⭐⭐ Could be better
⭐ Poor experience
5
Thank you so much! We're thrilled you had a great experience! 🌟
Would you mind sharing a quick review? It helps others find reliable diagnostic services!
[Google Review Link]
Takes just 30 seconds and means the world to us!
Appreciate your trust in LifeCare Diagnostics! 💚
2 hours after report delivery
SEQUENCE: Feedback Collection
TRIGGER: 2 hours after report delivered
STEP 1: Ask for 1-5 star rating
IF 4-5 STARS: Direct to Google review link
IF 1-3 STARS: Ask what went wrong + notify manager
THEN: Log feedback in CRM
THEN: Tag "Feedback Given" to avoid repeat requests
MONTHLY: Analyze feedback trends
How it works: Timing is key—2 hours after report means experience is fresh but patient has seen results. Simple 1-5 scale reduces friction. Happy patients directed to public reviews (Google rating). Unhappy patients handled privately before they post negative reviews. Quality Manager gets real-time alerts for low ratings. 3-4 Google reviews per week compound over months.
Workflow tip: Only request reviews after smooth experiences—check that report was delivered on time and patient didn't complain.
CRM
Track Every Patient Journey
Manage your entire patient pipeline from first inquiry to loyal customer
New Inquiry
First contact
Booked
Appointment set
Consultation
First visit done
In Treatment
Active care
Follow-up
Post-care
Loyal Patient
Regular visitor
CRM Lite add-on: +$10/mo on Pro plan, included in Business
Ideal for diagnostic labs with home collection services and preventive health packages. Includes automated reminders, campaigns, and doctor referral tracking.
Small single-location lab? Starter Plan ($29/mo) covers bookings, reminders, and report delivery. Multi-location chain with 10,000+ patients? Business Plan ($470/mo) includes condition-based monitoring and unlimited contacts.
Ready to Eliminate "Is My Report Ready?" Calls?
Join diagnostic labs using WhatsApp to automate bookings, deliver reports instantly, and grow repeat business.