From first trial class to stage performance - automate class reminders, practice encouragement, recital notifications, and parent updates. Keep students engaged in their creative journey.
Parents say "we'll think about it" after the trial class, and you never hear back. No systematic follow-up process to convert trials into enrollments.
They attend class once a week but never practice between sessions. Progress is slow, parents question the ROI, and students lose interest.
Excitement fades when progress seems slow. Parents don't see tangible "results" and pull children out before they reach the rewarding stage of learning.
Annual recital involves rehearsals, costume coordination, timing slots - and parents still show up confused. Communication gets lost in endless group chats.
"Which instrument for my 6-year-old?" "What's the fee?" "Weekend classes available?" Staff spends hours answering repetitive inquiries instead of teaching.
Monthly fees are forgotten. Parents delay 2-3 months. Awkward conversations about money affect the student-teacher relationship and cash flow.
Convert more trials, keep students practicing, and build parent engagement
When parents inquire, instantly send program details, age groups, fee structure, and how to book a trial class.
TRIGGER: Any new message ACTION: Send academy info with programs & age groups THEN: Tag contact as "New Inquiry" THEN: Notify coordinator for personalized follow-up
When someone asks about a specific instrument or art form, send detailed curriculum, levels, batch timings, and certification info.
TRIGGER: Message contains "piano" or "keyboard" ACTION: Send piano program details --- TRIGGER: Message contains "guitar" ACTION: Send guitar program details --- TRIGGER: Message contains "vocals" or "singing" ACTION: Send vocals program details
Guide parents through booking a trial - collect student name, age, prior experience, and preferred timing interactively.
JOURNEY: Trial Class Booking TRIGGER: Message contains "TRIAL" STEP 1: Ask for student name & experience STEP 2: Show available slots STEP 3: Confirm booking details STEP 4: Send calendar invite + location STEP 5: Set reminder for day before trial
Send reminders before each class with what to bring, what will be covered, and teacher's name. Reduce no-shows.
SEQUENCE: Class Reminders DAY -1: Send class reminder with schedule 3 HOURS BEFORE: Send "class today" reminder IF NO-SHOW: Send makeup class offer AFTER CLASS: Share assignment for next week
Send mid-week practice reminders with specific exercises, practice tips, and progress milestones to encourage home practice.
SEQUENCE: Practice Reminders DAY +3: Send practice reminder with goals DAY +5: Send practice tip & motivation WEEKLY: Share tutorial video link ON VIDEO UPLOAD: Teacher sends personalized feedback
Automate fee reminders before due dates and follow up professionally on overdue payments without awkward conversations.
SEQUENCE: Fee Reminders DAY -5: Gentle reminder with payment link DAY 0: Due date reminder DAY +3: Overdue notice (polite) DAY +7: Final reminder with payment plan offer EXIT: When payment received (tag "paid")
Manage annual recitals with performance schedules, rehearsal reminders, costume details, and guest pass coordination.
JOURNEY: Recital Management TRIGGER: Tag "recital-participant" WEEK -3: Send invitation & details WEEK -1: Send rehearsal reminder DAY -1: Send final checklist & costume reminder DAY 0: Send good luck message DAY +2: Share performance video + review request
Send monthly progress reports showing skills learned, areas of improvement, and next milestones to keep parents engaged.
CAMPAIGN: Monthly Progress Reports TARGET: All active students SEND: Last day of each month PERSONALIZE: Student name, skills, teacher feedback FOLLOW-UP: Encourage questions & feedback
When students miss a class, automatically offer makeup class slots to maintain learning continuity and show you care.
TRIGGER: Parent mentions "can't come" or "absent" or "sick" ACTION: Send get-well message + makeup class slots THEN: Tag "needs-makeup-class" THEN: Wait for slot selection THEN: Confirm makeup class booking
For students appearing for music grade exams (Trinity, ABRSM) or art competitions, send preparation updates and results.
SEQUENCE: Exam Preparation WEEK -8: Share exam syllabus & timeline WEEK -6: Preparation status update WEEK -4: Mock exam invitation WEEK -2: Final prep tips & encouragement WEEK -1: Day-of-exam instructions RESULTS DAY: Share results + certificate
Track students from inquiry to certification. See who's practicing, who needs encouragement, and who's ready for recitals.
CRM Lite add-on: +$10/mo on Pro plan, included in Business
| Capability | Starter $29/mo |
Pro $99/mo |
Business $470/mo |
|---|---|---|---|
| Course inquiry auto-response | ✓ | ✓ | ✓ |
| Program-specific details | ✓ | ✓ | ✓ |
| Trial class booking journey | ✓ | ✓ | ✓ |
| Class schedule reminders | ✓ | ✓ | ✓ |
| Practice reminders & assignments | ✓ | ✓ | ✓ |
| Fee payment reminders | ✓ | ✓ | ✓ |
| Recital/performance management | ✓ | ✓ | ✓ |
| Monthly progress reports | ✓ | ✓ | ✓ |
| Makeup class scheduling | ✓ | ✓ | ✓ |
| Exam/certification updates | ✓ | ✓ | ✓ |
| Student contacts | Up to 500 | Up to 5,000 | Up to 25,000 |
| Team members | 2 | 5 | 15 |
Prices in USD. View pricing in your local currency →
Prices in USD. View pricing in your local currency →
Ideal for music and arts schools with 50-200 students. Includes practice reminders, progress reports, recital management, and exam preparation workflows.
Small academy with under 50 students? Starter Plan ($29/mo) covers inquiries, trial bookings, and class reminders.
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