Pack the House Every Night with WhatsApp Automation

Turn slow weeknights into sold-out events. Automate table reservations, guest lists, VIP bookings, event promotions, and turn occasional visitors into regulars who bring their crew.

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3x
Higher weeknight attendance
Targeted event invites fill dead Monday-Wednesday slots
70%
More VIP table bookings
Direct WhatsApp channel captures high-value reservations
18 hrs
Saved per week
Auto-replies handle event inquiries and table bookings
60%
Increase in return visits
Birthday reminders and event invites drive loyalty
The Problem

Challenges Bars & Nightclubs Face

Dead Weeknights

Friday and Saturday are packed. Tuesday? Empty. You've got staff, inventory, but no customers. Same promotions don't work anymore.

Guest List Chaos

DJ night - 200 people on the guest list. Half show up at midnight, half don't come. No way to confirm, no way to manage walk-ins vs. list.

VIP Tables Go Empty

High-value VIP tables bring 40% of revenue. But last-minute cancellations leave tables empty, and you couldn't fill them in time.

Event Promotions Fall Flat

Big DJ playing Saturday. Posted on Instagram at 4 PM. By evening, only 50 people saw it. Email open rates? 10%. The event flopped.

Happy Hour Underperforms

5-8 PM happy hour deals. But people don't know about it until they're already home. By the time they see your Instagram story, they're ordering PedidosYa.

Birthdays Go Elsewhere

Someone celebrated their birthday at your club last year. Amazing night. This year? Went to a competitor. You never reached out, they forgot about you.

Solutions

10 Ways WhatsApp Automation Packs Your Bar

Handle reservations, build loyalty, and turn slow nights into profit

1

Table Reservation Inquiry

Journey Starter+ $29

When someone asks about table reservations, capture details and offer booking options based on date and group size.

JOURNEY: Table Reservation
TRIGGER: Message contains "table" or "book" or "reservation"
STEP 1: Ask for date, party size, time
STEP 2: Wait for details, parse date and count
STEP 3: Recommend table type based on size
STEP 4: Collect contact name and phone
STEP 5: Send confirmation with booking ID
STEP 6: Tag contact "pending-reservation"
STEP 7: Notify manager Arun for approval
How it works: Instant response shows you're professional. Qualifying questions (date, size, time) help recommend right option. VIP upsell based on group size increases revenue. Automated capture means no missed bookings when you're busy.

Workflow tip: Host Valentina gets notification when reservation is made. She can approve and send final confirmation within minutes.
2

Booking Confirmation & Pre-Payment

Sequence Starter+ $29

Send booking confirmation with pre-payment request. Reduce no-shows by collecting 20% deposit via Mercado Pago.

SEQUENCE: Booking Confirmation
TRIGGER: Tag "reservation-approved"
IMMEDIATELY: Send confirmation with payment details
WAIT: 2 hours for payment
IF NO PAYMENT: Send reminder "Don't lose your table!"
WAIT: 12 hours
IF NO PAYMENT: "Last chance - releasing at 6 PM"
IF PAYMENT RECEIVED: Tag "paid-confirmed"
DAY BEFORE: Send reminder with directions
DAY OF: Send 5 PM "See you tonight!" message
How it works: Pre-payment dramatically reduces no-shows. 20% is enough to commit them without being too high. Mercado Pago makes payment instant. Clear booking ID feels professional. Day-of reminder ensures they remember.

Workflow tip: Unpaid reservations auto-cancel after 24 hours, freeing tables for other bookings.
3

Event Night Announcements

Campaign Starter+ $29

Announce special DJ nights, live bands, or themed parties to your entire database. Send 3 days before + day-of reminder.

CAMPAIGN: Event Announcement
TARGET: All contacts tagged "past-visitor" OR "vip-member"
SEND: 3 days before event at 6 PM
MESSAGE: Event details + ticket tiers + booking CTA

FOLLOW-UP CAMPAIGN:
TARGET: Contacts who didn't reply
SEND: Day of event at 3 PM
MESSAGE: "Tonight's the night!" reminder + urgency

RESULT: Tag responders as "event-interested"
How it works: 3-day advance gives time to plan. Clear ticket tiers create options for all budgets. Early bird scarcity drives immediate booking. Day-of reminder at 3 PM catches people before they make other plans.

Workflow tip: Track campaign response rate. High responders get tagged "engaged" for future priority announcements.
4

Guest List Management

Journey Starter+ $29

Let people add themselves to guest lists. Auto-confirm and send entry instructions with time cutoff.

JOURNEY: Guest List Signup
TRIGGER: Message contains "guest list" or "guestlist"
STEP 1: Explain guest list benefits + cutoff time
STEP 2: Ask for name and party size
STEP 3: Validate party size (max +3)
STEP 4: Generate guest list ID
STEP 5: Send confirmation message
STEP 6: Tag contact "guest-list-[event-name]"
DAY OF: Send reminder at 5 PM about time cutoff
How it works: Self-service signup saves your staff hours. Time cutoff creates urgency and drives earlier arrival. Party size limit prevents abuse. Confirmation message is their "ticket" at the door. Manager Arun gets real-time count.

Workflow tip: Export guest list to door staff tablet. They check names off as people arrive - no confusion.
5

Ladies Night / Theme Party Promos

Campaign Starter+ $29

Promote weekly themed nights - Ladies Night, Karaoke Tuesday, College Night. Target specific segments with relevant offers.

CAMPAIGN CALENDAR:
TUESDAY: Karaoke Night (target: 25-35 age group)
WEDNESDAY: Ladies Night (target: female contacts + couples)
THURSDAY: College Night (target: under-25, student discount)

SEND TIME: 4 PM same day
TARGET: Segment by age/gender/past-visit-day
TRACK: "Reply COMING" = tag "attending-[day]"
RESULT: Build regular weekly crowd
How it works: Weekly themes create habit. Ladies Night brings women (which attracts men). 4 PM timing catches them before evening plans. "Reply COMING" pre-commits them and gives you headcount. Regular schedule builds weekly routines.

Workflow tip: After 3 Wednesday visits, auto-tag as "Wednesday-Regular" for exclusive deals.
6

Birthday Party Packages

Journey Starter+ $29

Capture birthday party bookings with tiered packages. Include cake, bottles, shoutout, and photography based on package.

JOURNEY: Birthday Party
TRIGGER: Message contains "birthday" or "bday" or "party"
STEP 1: Show 3 package tiers with clear benefits
STEP 2: Collect date and preferred package
STEP 3: Check availability (manager approval)
STEP 4: Send confirmation with customization options
STEP 5: Collect advance payment
STEP 6: Collect cake design + bottle preference
STEP 7: Tag "birthday-party-[date]"
2 DAYS BEFORE: Send final confirmation + timing
DAY AFTER: Send photos + review request
How it works: Packages simplify decision-making. Birthday perks (cake, shoutout, LED message) create Instagram moments. Champagne tower entrance is shareworthy. Groups spend big. Photographer captures memories and provides marketing content.

Workflow tip: Birthday parties bring new people. Collect contacts of all guests for future campaigns.
7

VIP Membership Program

Sequence Business

Invite frequent visitors to VIP program. Monthly benefits, skip-the-line access, exclusive events, and automatic discounts.

SEQUENCE: VIP Membership
TRIGGER: Contact has 6+ visits in 3 months (auto-tag "frequent")
DAY 1: Send VIP invitation with all benefits
WAIT: 3 days
IF NO RESPONSE: Send "Last day for founder pricing"
IF JOINED: Tag "vip-member", send welcome + digital card

MONTHLY PERKS:
Day 1: Send "This month's exclusive events"
Week 2: "VIP-only happy hour this Thursday"
Before birthday: "Your VIP birthday gift awaits"

ENGAGEMENT:
Create VIP-only WhatsApp group
Share early event announcements
Exclusive after-hours invites
How it works: VIP status creates emotional loyalty. Real perks (skip line, no cover) have weekly value. Annual payment locks them in for a year. VIP group creates community. They become brand ambassadors who bring friends.

Workflow tip: VIP members get first access to New Year's Eve tickets, premium event reservations, and celebrity DJ meet & greets.
8

Post-Visit Feedback

Sequence Starter+ $29

Follow up day after visit. Collect feedback, share photos, request reviews, and offer return incentive.

SEQUENCE: Post-Visit Follow-up
TRIGGER: Tag "visited-last-night" (manager adds after visit)
DAY 1 (2 PM): Send thank you + photo album + rating request
WAIT: If "Amazing" response → Request Google review
THEN: Send return offer (30-day expiry)
WAIT: Day 20 if no return booking → Reminder
WAIT: Day 29 → "Last day for FREE bottle upgrade"

IF "Could be better":
IMMEDIATE: Manager Arun gets alert
SEND: "Sorry to hear! Can we make it right?"
OFFER: Complimentary visit to fix experience
How it works: Photo album is valuable - they'll share on social media (free marketing!). Simple rating is quick to answer. Happy customers write reviews. Return offer drives repeat visit within a month. Time limit creates urgency.

Workflow tip: Only ask for reviews after positive ratings. Negative feedback goes to manager for personal resolution.
9

Happy Hour Alerts

Campaign Starter+ $29

Blast daily happy hour deals at 4 PM. Catch people before they make evening plans with irresistible offers.

CAMPAIGN: Daily Happy Hour
SCHEDULE: Mon-Fri at 4:00 PM
TARGET: Contacts tagged "weekday-visitor" OR "office-nearby"
EXCLUDE: Contacts who visited in last 3 days

MESSAGE: Day's special deals + urgency (time limit)
TRACK: "Reply COMING" responses
RESULT: Tag responders "happy-hour-regular"

VARIATION:
Mon-Wed: Focus on drink deals
Thu-Fri: Add party vibe ("Pre-weekend warmup!")

BONUS CAMPAIGN:
Rainy days: Add "Monsoon special - hot snacks included!"
How it works: 4 PM timing is perfect - they're at work, planning evening. 1+1 beer deal is irresistible. Time limit (5-8 PM) drives early arrival. Free shot for first 20 creates urgency. "Bring colleagues" increases group size.

Workflow tip: Segment by location. People in nearby offices get priority. After 3 happy hour visits, they're "regulars" with special perks.
10

Re-engagement for Dormant Guests

Campaign Starter+ $29

Win back guests who haven't visited in 60+ days with "We miss you" campaigns and exclusive comeback offers.

CAMPAIGN: Win-back Dormant Guests
TARGET: Contacts with last visit 60+ days ago
EXCLUDE: Already tagged "not-interested"

SEGMENT:
- High spenders (VIP tables): Better offer
- Regular guests (3+ past visits): Nostalgic message
- One-time visitors: "Give us another shot!"

MESSAGE: Personal recall + what's new + generous offer
TRACK: Response rate
IF VISIT: Tag "reactivated", send extra-special service

FOLLOW-UP:
No response after 7 days: Send "Last chance!" reminder
No response after 30 days: Tag "inactive", exclude from campaigns
How it works: "We miss you" creates personal connection. Referencing their last visit shows you remember. List of new features creates curiosity. Generous comeback offer (free entry +3 friends) removes objections. Time limit creates urgency.

Workflow tip: High-value past customers get personal message from manager Arun. "Would love to catch up - when can you visit?"
CRM

Track Every Guest Journey

From first visit to VIP regular who brings the crowd

🚶
Walk-in
First visit
📱
Connected
On WhatsApp
🔄
Repeat
3+ visits
⭐
VIP Booker
Table bookings
👑
VIP Member
Insider club
📢
Promoter
Brings groups
Capabilities

What You Can Achieve

Capability Starter
$29/mo		 Pro
$99/mo		 Business
$470/mo
Table reservation inquiry ✓ ✓ ✓
Booking confirmation & payment ✓ ✓ ✓
Event night announcements ✓ ✓ ✓
Guest list management ✓ ✓ ✓
Theme night promotions ✓ ✓ ✓
Birthday party packages ✓ ✓ ✓
VIP membership program — — ✓
Post-visit feedback ✓ ✓ ✓
Happy hour alerts ✓ ✓ ✓
Re-engagement campaigns ✓ ✓ ✓
Guest contacts Up to 500 Up to 5,000 Up to 25,000
Team members 2 5 15

Prices in USD. View pricing in your local currency →

RECOMMENDED FOR BARS & NIGHTCLUBS

Pro Plan - $99/month

Prices in USD. View pricing in your local currency →

Perfect for bars and nightclubs running regular events and building guest databases. Includes event campaigns, happy hour blasts, guest list management, and birthday tracking.

Up to 5,000 guests
5 team members
Event campaigns
Theme night promos
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Small neighborhood bar? Starter Plan ($29/mo) covers reservations and basic automation. Large nightclub with VIP programs? Business Plan ($470/mo) includes membership automation and unlimited campaigns.

Ready to Pack Your Bar Every Night?

Join bars and nightclubs using WhatsApp to fill weeknights, sell out events, and build loyal crowds.

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