Sell More Cars, Convert More Test Drives & Build Lifelong CustomersโAll on WhatsApp
Handle inquiries 24/7, automate test drive bookings, nurture leads through long sales cycles, and keep customers coming back for service and referrals.
Leads Go Cold Fast — A prospect fills out a form at 10 PM. By the time your sales team calls at 10 AM, they've already visited two other dealerships.
Test Drive No-Shows — Prospects book test drives but don't show up. Your sales executive waited, the car was prepped, and the slot was wasted.
Calls Go Unanswered — Prospects don't pick up unknown numbers. Your sales team makes 10 calls for every conversation they have.
Long Sales Cycles, Lost Touch — Car purchases take weeks or months. Staying top-of-mind without being annoying is a constant struggle. Leads go silent.
Post-Sale Revenue Lost — After delivery, customers disappear. You miss service bookings, insurance renewals, accessories sales, and referrals.
Few Online Reviews — Happy buyers drive away but never post reviews. Your Google rating doesn't reflect your actual service quality.
Solutions
10 Ways WhatsApp Automation Grows Your Dealership
Convert more test drives, nurture leads, and build lifelong customer relationships
1
Instant Inquiry Response with Vehicle Catalog
JourneyStarter+ $29
When someone messages asking about a car, instantly respond with your catalog, available models, and pricingโeven at midnight.
Hi, I'm interested in SUVs
Welcome to Premium Motors! ๐
We have 3 amazing SUVs available:
๐น Creta (Rs.11L - 19.5L)
- 5/7 Seater, Petrol/Diesel
- Waiting: Immediate delivery
๐น Seltos (Rs.10.5L - 19L)
- 5 Seater, Petrol/Diesel/Turbo
- Waiting: 2-3 weeks
๐น Scorpio-N (Rs.12.5L - 23L)
- 7 Seater, Diesel/Petrol
- Waiting: 4 weeks
Which model interests you?
I can share detailed brochure + arrange test drive!
Just now
TRIGGER: New inquiry message received
ACTION: Send welcome + vehicle catalog based on category
THEN: Ask which model they prefer
THEN: Tag contact as "SUV-Inquiry" or "Sedan-Inquiry"
THEN: Notify sales team for personalized follow-up
How it works: Immediate response builds trust. Customer gets instant information and your sales team gets a warm, qualified lead to follow up on. Journey captures their preference and routes to the right salesperson.
Workflow tip: Include current offers and waiting periods in the catalog to set expectations upfront.
2
Test Drive Booking Automation
JourneyStarter+ $29
Let customers book test drives directly via WhatsApp with date/time selection. No back-and-forth calls needed.
I want to test drive the Creta
Great choice! The Creta is available for test drive.
Select your preferred time slot:
โฐ Select Time Slot
Saturday 10:00 AM
Saturday 2:00 PM
Saturday 4:00 PM
Sunday 10:00 AM
Sunday 12:00 PM
Sunday 3:00 PM
Location: Premium Motors, MG Road
Sat 2 PM
Perfect! Your test drive is CONFIRMED โ
Vehicle: Hyundai Creta
Date: Saturday, Dec 14
Time: 2:00 PM
Location: Premium Motors, MG Road
Your sales consultant: Omar (98765-43210)
Things to bring:
โ Valid driving license
โ This confirmation
We'll send a reminder tomorrow morning!
See you soon! ๐
Just now
JOURNEY: Test Drive Booking
STEP 1: Ask which model they want to test drive
STEP 2: Show available slots
STEP 3: Confirm their selected slot
STEP 4: Send booking confirmation + what to bring
STEP 5: Add to "test-drive-scheduled" tag
STEP 6: Trigger reminder sequence (next solution)
How it works: Self-service booking reduces sales team workload. Customer picks a convenient time without phone tag. Confirmation message includes all details they need, reducing no-shows.
Workflow tip: Block booked slots in your CRM to avoid double bookings. Send calendar slots that are actually available.
3
Finance & Loan Inquiry Handling
RuleStarter+ $29
Automatically respond to finance questions with EMI calculator, bank options, and required documents.
What's the EMI for Creta?
EMI OPTIONS FOR CRETA:
Ex-showroom: Rs.15,00,000
On-road: Rs.17,50,000
๐ฐ FINANCING OPTIONS:
Loan Amount: Rs.14,00,000 (80%)
Down payment: Rs.3,50,000 (20%)
EMI for 5 years: Rs.26,500/month
EMI for 7 years: Rs.20,800/month
Partner Banks:
โ HDFC Bank (8.75% interest)
โ ICICI Bank (9.25% interest)
โ In-house finance (9.5% interest)
Documents needed:
- Aadhaar + PAN
- Last 3 months salary slips
- 6 months bank statement
Want me to arrange a finance consultation?
Just now
TRIGGER: Message contains "EMI" or "loan" or "finance" or "down payment"
ACTION: Send finance options with EMI breakdown
THEN: Ask if they want finance consultation
THEN: Tag as "finance-inquiry"
THEN: Notify finance team for follow-up
How it works: Finance questions are the strongest buying signals. Instant EMI breakdown keeps them engaged. List all bank options and docs needed upfront to speed up the process. Finance team follows up knowing they're a serious buyer.
Workflow tip: Update EMI rates monthly based on current bank interest rates. Include processing fee info.
4
Follow-Up Sequences for Test Drive Visitors
SequenceStarter+ $29
After a test drive, automatically nurture the lead with helpful info over weeks without being pushy.
Hi Mohamed! Thanks for test driving the Creta today!
Here's the variant comparison we discussed:
[Comparison chart link]
Key features you loved:
โ Panoramic sunroof
โ ADAS safety features
โ 1.5L Turbo engine
Current offer: Rs.75,000 off + Free insurance
Any questions? I'm here to help!
- Omar (Your sales consultant)
Same day
SEQUENCE: Post Test Drive Nurture
DAY 0: Thank you + variant comparison + current offer
DAY 2: Share customer testimonials + safety ratings
DAY 5: EMI options + finance approval process
DAY 7: "Still considering? Any questions I can answer?"
DAY 10: Exclusive offer update (if any)
DAY 14: "Would you like to test drive again with family?"
DAY 21: Final check-in before moving to cold leads
EXIT: When tagged "booking-initiated" (they decided to buy)
How it works: Car buying takes time. This sequence stays top-of-mind by providing value (comparisons, testimonials, finance info) rather than just "ready to buy?" messages. Each message moves them closer to a decision without feeling pushy.
Workflow tip: Personalize messages based on which variant they test drove and features they asked about.
5
New Arrival Alerts
CampaignStarter+ $29
When new models arrive or popular colors restock, notify interested leads immediately.
๐ NEW ARRIVAL ALERT!
The Hyundai Creta N-Line you inquired about is NOW IN STOCK!
Limited units available:
- Fiery Red (2 units)
- Phantom Black (1 unit)
- Atlas White (3 units)
Special launch offer:
Rs.1,20,000 off + Free accessories worth ยฃ4,000
This is the FIRST BATCH in Giza NCR!
Book now for immediate delivery:
Call: 98765-43210
Or reply here to reserve
Offer valid for 7 days only!
Campaign
CAMPAIGN: New Arrival Alert
TARGET: Contacts tagged "creta-inquiry" OR "n-line-inquiry"
MESSAGE: New stock available + limited units + launch offer
TIMING: Send immediately when stock arrives
FOLLOW-UP: 3 days later to non-responders with "only X units left"
How it works: Some buyers wait for specific variants or colors. When that stock arrives, you're the first to tell them. Creates urgency (limited units) and exclusivity (first batch). Much higher conversion than generic promotions.
Workflow tip: Tag contacts by model interest during initial inquiry so you can target campaigns precisely.
6
Service Appointment Reminders
SequenceStarter+ $29
Automatically remind customers about upcoming service milestones with easy booking.
Hi Mohamed! Your Creta is due for 10,000 km service! ๐ง
Service includes:
โ Engine oil change
โ Oil filter replacement
โ Multi-point inspection
โ Brake check
โ Tire rotation
Cost: ยฃ360 (covered under warranty)
Book your slot:
Or call 98765-43210
Premium Motors Service Center
MG Road, Cairo
Day 85 after delivery
SEQUENCE: Service Reminders
DAY 85: First service reminder (3 months/3,000 km)
DAY 175: Second service reminder (6 months/5,000 km)
DAY 265: Third service reminder (9 months/7,500 km)
DAY 355: First year service + warranty reminder
THEN: Continue yearly service reminders
Each reminder includes:
- What's included in service
- Cost (or "covered under warranty")
- Available slots for booking
How it works: Service center revenue is huge for dealerships. These automated reminders bring customers back at the right time. Making booking easy (just reply with slot) removes friction. Warranty coverage info incentivizes timely service.
Workflow tip: Track customer mileage if possible to send reminders based on km, not just time.
7
Insurance Renewal Reminders
SequenceStarter+ $29
Remind customers about insurance renewal 45 days before expiry with renewal quotes.
โ ๏ธ INSURANCE RENEWAL REMINDER
Hi Mohamed! Your car insurance expires on Jan 31, 2025.
Don't risk driving uninsured!
Your renewal quote:
Comprehensive: Rs.18,500/year
Third Party: Rs.2,900/year
Special dealership rates:
โ 15% No-Claim Bonus applied
โ Zero Depreciation add-on: +Eยฃ10,000
โ Free pickup/drop for claims
Renew now and get:
โ EEยฃ100,000 cashback
โ Free car wash coupon
Premium Motors Insurance Desk
45 days before expiry
SEQUENCE: Insurance Renewal
DAY 320 (45 days before expiry): First reminder with quote
DAY 335 (30 days before): "Act now to avoid lapse penalty"
DAY 350 (15 days before): "Last 2 weeks! Renew to stay protected"
DAY 358 (7 days before): "URGENT: Expires in 7 days"
DAY 365 (Expiry day): "Your insurance expired. Renew immediately to avoid legal issues"
How it works: Insurance renewal is recurring revenue. Early reminders (45 days) give customers time to compare, but you're first to reach them. Dealership rates and add-on benefits keep them loyal. Escalating urgency as expiry nears drives action.
Workflow tip: Partner with insurance companies for special dealership rates. Makes your renewal offer more attractive.
8
Exchange/Trade-In Evaluation
JourneyStarter+ $29
Let customers get instant trade-in estimates by sharing their old car details via WhatsApp.
I want to exchange my old car
Great! We offer best exchange values!
To give you an instant estimate, please share:
1. Car make & model
2. Year of purchase
3. KMs driven
4. Fuel type (Petrol/Diesel)
5. Current condition (Excellent/Good/Fair)
Example: "Honda City 2018, 45,000 km, Petrol, Good condition"
I'll give you an estimate in 2 minutes!
Maruti Swift 2017, 60,000 km, Petrol, Good
Thanks! Based on current market:
Your Swift 2017 (Petrol, 60k km):
Exchange value: Rs.3.8L - 4.2L
Final value depends on:
โ Physical inspection
โ Service history
โ Insurance claim history
Want to schedule inspection?
- Tomorrow 11 AM
- Saturday 10 AM
- Monday 3 PM
Our evaluator will visit YOU (free home inspection)!
EXCHANGE BONUS this month: +Eยฃ100,000!
Just now
JOURNEY: Exchange Evaluation
STEP 1: Ask for old car details (make, model, year, km, condition)
STEP 2: Wait for customer response
STEP 3: Send estimated exchange value range
STEP 4: Offer home inspection with available slots
STEP 5: Mention current exchange bonus offer
STEP 6: Tag as "exchange-inquiry" for sales follow-up
How it works: Exchange customers are hot leadsโthey already own a car and want to upgrade. Instant estimate builds trust. Home inspection removes friction (they don't have to drive to showroom). Exchange bonus creates urgency. Sales team follows up with new car options.
Workflow tip: Use market pricing APIs or internal valuation charts to give realistic estimates. Over-promising hurts trust.
9
Referral Program Automation
SequenceStarter+ $29
Turn happy customers into referral sources with automated incentives and tracking.
Hi Mohamed! Loving your new Creta? ๐
Quick question: Know anyone looking to buy a car?
REFER & EARN:
โ Eยฃ4,0000 service credit (for you)
โ Eยฃ4,0000 discount (for your friend)
โ Priority service booking
โ Free car spa worth ยฃ240
Just share their name & number, we'll take care of the rest!
Your friend buys โ You earn!
It's that simple.
Ready to refer someone?
15 days after delivery
SEQUENCE: Referral Program
DAY 15 after delivery: "Love your car? Refer friends & earn Rs.10k"
DAY 30: "Has anyone asked about your new car? Refer them!"
DAY 60: "Reminder: Your referral rewards are waiting! Rs.10k per referral"
DAY 90: "3 months with your car! Time to share the love. Refer & earn!"
When they share a referral:
- Capture friend's details
- Tag original customer "referral-given"
- Tag new lead "referral-from-[customer-name]"
- Track if referral converts to sale
How it works: Happy customers are your best salespeople. Timing mattersโask after they've enjoyed the car for 2 weeks. Dual incentive (rewards for both) makes it attractive. Service credit is more valuable than cash (they'll need service anyway). Simple process (just share name/number) removes barriers.
Workflow tip: Track referral conversions and reward top referrers with VIP benefits (free accessories, priority service).
10
Review Collection
JourneyStarter+ $29
After delivery, ask happy customers to leave Google reviews to boost your online reputation.
Hi Mohamed! How's your experience with Premium Motors so far?
Rate us 1-5 (5 being excellent)
Your feedback helps us serve you better!
5! Amazing experience from test drive to delivery!
Thank you! ๐ We're thrilled you had a great experience!
Would you mind sharing this on Google? It helps other buyers find a dealership they can trust.
Just click here and leave a quick review:
[Google Review Link]
Takes 30 seconds!
As a thank you, here's a free car wash coupon for your next visit! ๐โจ
3 days after delivery
JOURNEY: Review Collection
DAY 3 after delivery:
STEP 1: Ask "Rate us 1-5"
STEP 2: Wait for rating
IF rating โฅ 4:
STEP 3: Thank them + ask for Google review
STEP 4: Send Google review link
STEP 5: Offer small incentive (car wash coupon)
STEP 6: Tag "review-requested"
IF rating < 4:
STEP 3: "Sorry it wasn't perfect. What went wrong?"
STEP 4: Assign to customer care manager
STEP 5: Tag "needs-attention" for follow-up
How it works: Filter before sending to Googleโonly happy customers (4-5 stars) get the review link. Unhappy ones get personal attention to fix issues before they post negative reviews. Small incentive (car wash) increases completion rate. Timing mattersโask when the new car excitement is high (3 days after delivery).
Workflow tip: Track review completion rate. If low, increase incentive or simplify the ask.
Results
What Car Dealerships Achieve
Real results from dealerships using WhatsApp automation
85%
Test Drive Show Rate
Automated reminders reduce no-shows dramatically
3x
Lead Response Speed
Instant responses capture more prospects
45%
More Service Bookings
Post-sale engagement drives recurring revenue
2x
Review Collection
Automated requests build online reputation
CRM
Track Every Customer Journey
From inquiry to delivery to lifelong customer
New Inquiry
First contact
Test Drive
Experience booked
Negotiation
Price discussion
Booked
Order confirmed
Delivered
Keys handed over
Service
Lifelong customer
CRM Lite add-on: +$10/mo on Pro plan, included in Business
Ideal for dealerships handling long sales cycles and building post-sale relationships. Includes campaigns for new arrivals, insurance reminders, and referral programs.